The Google Page Experience Update is a new ranking algorithm designed to assess how users interact with web pages is being rolled out in May.

Social proof is a psychological and social phenomenon where people ‘copy the actions of others in an attempt to undertake behaviour in a given situation’.

Google is rolling out passage-based ranking enabling it to identify passages on a webpage and return them as being the most relevant in the results.

Dark Social refers to web traffic generated by links which are shared and clicked on via non-public channels such as chat services, emails and texts.

SCS Marketing & PR has been appointed to manage all consumer communications for charity Frontline Coffee and help establish the brand across the UK.

SCS Marketing & PR has been appointed by chemical distribution company, Chemtra Limited, to raise awareness about the new Igieniko pedal-operated hand sanitiser dispenser brand.

As lockdown restrictions start to ease, and more companies re-open, there is nothing more important now than getting your PR right.

The key to making Facebook help grow your business is not just to create content, but to start conversations.

Where is social going in 2020? Here, we have compiled a round-up of the key points from the Hootsuite trends report.

Here at SCS Marketing & PR we put together our top tips to help you boost your Twitter following.