Social media is an integral part to daily life in the UK, with 54.8 million active social media user identities equating to 79 per cent.

Google has introduced a ‘Short Video’ tab to its main search menu as it seeks to take on TikTok and Instagram.

Public Relations can be a game-changer for start-up brands and is essential in helping get the business to the ‘next level’.

SEO in 2025 is expected to be influenced by several technological advancements, shifts in user behaviour, and the evolving nature of search engine algorithms.

PR during the Christmas period is critically important for businesses aiming to drive engagement in a highly competitive environment.

SCS Marketing & PR looks at the key trends which are shaping how companies need to communicate with their audiences and manage their reputations.

SCS Marketing & PR has added Generative Engine Optimisation (GEO) as part of its Search Engine Optimisation (SEO) services.

THE BBC was the fastest-growing news website in the world in May according to the latest rankings released by British trade magazine Press Gazette.

Here are the main takeaways from the Google Search leak which revealed the inner workings of Google’s ranking algorithm and has been fascinating SEOs.

Boutique marketing and PR agencies can be invaluable partners in supporting senior marketers by offering them tailored solutions with a ‘personalised’ service.